Legal

Privacy Policy

How Lealtà collects, uses, protects, and shares information across our website and Client Partnership Ecosystem.

Effective September 15, 2026

1. Who We Are

Lealtà is a product of UpSpark Ventures, LLC (“Lealtà,” “UpSpark,” “we,” “us,” or “our”). Lealtà provides a Client Partnership Ecosystem designed for consulting, advisory, and other professional-services organizations and the clients they serve.

This Privacy Policy applies to information processed through the Lealtà website, platform, agency workspaces, client partnership experiences, and related services.

2. Information We Collect

The information we collect depends on how you interact with Lealtà. It may include:

  • Account information: your name, email address, organization, role, authentication information, and account preferences.
  • Organization and partnership information: information submitted by organizations and authorized users relating to client relationships, Partnerships, meetings, commitments, outcomes, files, records, and related activities.
  • Billing information: information necessary to establish and administer subscriptions, invoices, and payments. Payment-card information is processed by our payment processor and is not stored directly by Lealtà.
  • Communications: information you provide when you contact us, request a demonstration, communicate with support, or otherwise correspond with us.
  • Technical and usage information: such as IP address, browser and device information, pages or features accessed, timestamps, diagnostic information, and other data generated through interaction with our website or platform.

3. Information Provided Through Your Organization

If you access Lealtà through a consulting, advisory, or other organization, that organization may provide information about you or invite you to participate in a Lealtà workspace or Client Partnership.

Organizations using Lealtà are responsible for determining what information they submit to the platform and for ensuring that they have appropriate authority to provide and process that information.

4. How We Use Information

We may use information to:

  • Provide, operate, maintain, and improve Lealtà;
  • Create and administer user accounts and organizations;
  • Enable agency workspaces, Client Partnerships, invitations, collaboration, records, commitments, outcomes, and related platform functionality;
  • Authenticate users and protect account security;
  • Process subscriptions, billing, and payments;
  • Respond to questions, support requests, and other communications;
  • Monitor platform performance, diagnose technical problems, and improve reliability;
  • Prevent fraud, misuse, unauthorized access, and other harmful activity;
  • Comply with legal and regulatory obligations; and
  • Protect the rights, safety, and integrity of Lealtà, our customers, users, and others.

5. Payment Processing

Lealtà uses third-party payment-processing services, including Stripe, to process subscription payments and provide related billing services. When you provide payment information, that information is processed according to the payment processor’s own terms and privacy practices.

Lealtà may receive limited transaction and billing information, such as payment status, subscription status, billing contact information, invoice information, and limited payment-method details necessary to administer your account.

6. Service Providers

We may use trusted third-party service providers to support functions such as hosting, cloud infrastructure, database services, authentication, email delivery, analytics, payment processing, security, monitoring, and other business operations.

These providers may process information on our behalf as necessary to provide their services to us and subject to applicable contractual or legal obligations.

7. How We Share Information

We do not sell your personal information. We may disclose information:

  • To service providers that help us operate and support Lealtà;
  • Within the organization or Client Partnership through which you are authorized to use Lealtà;
  • When you direct us to share information or provide consent;
  • When reasonably necessary to comply with law, regulation, legal process, or governmental request;
  • To protect the rights, property, security, or safety of Lealtà, our users, or others; or
  • In connection with a merger, acquisition, financing, reorganization, sale of assets, or similar business transaction, subject to applicable law.

8. Cookies and Similar Technologies

Our website and platform may use cookies and similar technologies necessary for authentication, security, preferences, platform functionality, performance measurement, and analytics.

Your browser may allow you to restrict or delete cookies. Disabling certain cookies may affect the functionality of Lealtà.

9. Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect information against unauthorized access, loss, misuse, alteration, or disclosure.

No method of electronic transmission or storage can be guaranteed to be completely secure. Accordingly, we cannot guarantee absolute security.

10. Data Retention

We retain information for as long as reasonably necessary to provide our services, administer customer relationships, comply with legal obligations, resolve disputes, enforce agreements, maintain security, and fulfill legitimate business purposes.

Retention periods may vary depending on the type of information, the nature of the customer relationship, contractual requirements, and applicable law.

11. Your Choices and Privacy Rights

Depending on where you live, you may have rights concerning your personal information, including rights to request access, correction, deletion, or other actions permitted by applicable law.

If your information was provided to Lealtà through an organization that uses our platform, certain requests may need to be directed to that organization. We may refer your request to the appropriate organization when it controls the relevant information.

To submit a privacy request directly to Lealtà, contact us using the information below. We may take reasonable steps to verify your identity before fulfilling a request.

12. Children's Privacy

Lealtà is intended for business and professional use and is not directed to children under 13. We do not knowingly collect personal information directly from children under 13 through our services.

13. International Users

Lealtà is operated from the United States. If you access the service from outside the United States, your information may be processed or stored in the United States or other locations where our service providers operate, subject to applicable law.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make changes, we may update the effective date shown above and, when appropriate, provide additional notice.

15. Contact Us

If you have questions about this Privacy Policy, our privacy practices, or a privacy-related request, contact:

UpSpark Ventures, LLC

Lealtà

Rolla, North Dakota, United States

support@lealtahq.com